Dawn of the Planet of the Apes | Official Trailer #2 HD | 2014

From the trailer we see that Dawn Of The Planet Apes is a science fiction film. One genre indicator in the trailer was that there were things shown that were super natural. Stereo typically in Sci-Fi films super natural themes are commonly used. In this trailer the super natural theme is the apes being able to speak. One of the apes named Caesar is shown to speak quite a few times in this trailer. Another genre indicator is that the apes are trying to take over the humans. Stereo typically in Sci-Fi films an army of some sort attempts to take over and destroy humans, this is shown in the trailer. There is also a lot of action shown in the trailer, there are explosions, guns and fighting, all of these are conventions of action films.

The non diegtic sound in this trailer does not really change throughout. From beginning to end the non diegtic sound comes across as sinister and quite mysterious, it feels as if it is building up to something. In this trailer i believe that the diegtic sound is more powerful and meaningful. At the end of the trailer you hear 'War has begun' spoken by Caesar the ape. This dialogue is very important in this trailer as it almost tells the audience what the film is about in 3 words.

There are two different types of titles shown in this trailer, the titles during the trailer differ from the titles at the end of the trailer. During the trailer the titles are shown in white, with what looks like outer space in the background. Having outer space in the background would connote that supernatural themes will occur in the film. At the end of the trailer the title font is in silver and it is in bold. We find out that the film is associated with 20th century fox, and we also see that the film was released on July 17th. The trailer shows two different locations for the film. One is in a forest, this is where the apes are shown to be living and the other is the city, where the humans are shown to be living.